Overview of CPSM Certification Program

Interested in becoming a CPSM?

SMPS Kansas City is seeking input from current and prospective members who are interested in learning about the six SMPS Domains of Practice and taking the Certified Professional Services Marketer (CPSM) exam. In 2020, our CPSM Bootcamp series was postponed due to adjustments to the curriculum from SMPS-National.

We are currently in the process of establishing study groups for those interested in taking the exam during the 2020-2021 Board Year. If there is enough interest, we will hold additional programming to review the Domains of Practice.

For more information or to place your name on a list for future CPSM communications, please email the SMPS-KC President.

About the CPSM

Society for Marketing Professional Services (SMPS) offers a credential that recognizes your achieved marketing expertise, the Certified Professional Services Marketer (CPSM).

The CPSM credential is a voluntary certification designed to elevate the professional standards in marketing and influence the future of this vital field. Furthermore, the CPSM designation serves as a mark of distinction for professional services marketers and business developers, raising their standing with their employers, peers, and the public.

A CPSM is recognized as an individual who has met a rigorous standard of experience and expertise in marketing professional services and has demonstrated their knowledge of the practice and related disciplines through a thorough examination of marketing competency. This individual further adheres to the ethics and responsibilities of the profession as outlined in the CPSM Code of Ethics.

The 150-question, multiple-choice certification exam is offered in two formats, a traditional paper exam or an online exam. Candidates must achieve a 75% score or higher to pass the CPSM examination. The exam is based on a practice analysis commissioned by SMPS. Candidates will be tested on their knowledge of the following six domains of practice: marketing research, marketing plan, client and business development, SOQs/proposals, promotional activity, and information, resource, and organizational management.

Whether you are a marketer, business developer, or the employer of one, this certification will help you take your organization to the next level.

“Since marketing/business development is both an art and a science, certification will add to the credibility of those who practice it.”
- Philip Bannan, CPSM, Gillan & Hartman, Inc.

To learn more, please visit the Certified Professional Services Marketer Program.