Overview of the CPSM Certification Program

Interested in becoming a CPSM? Watch our CPSM Information Session below to learn more about benefits, the exam, and study resources available. 

2026 Testing Windows:

2026 Application Deadlines: 

Resources:

SMPS Pacific Region, Connecticut, Atlanta, and South Florida have free virtual study groups.

For more information or to place your name on a list for future CPSM communications, please email [email protected].

About the CPSM

Society for Marketing Professional Services (SMPS) offers a credential that recognizes your achieved marketing expertise, the Certified Professional Services Marketer (CPSM).

The CPSM credential is a voluntary certification designed to elevate the professional standards in marketing and influence the future of this vital field. Furthermore, the CPSM designation serves as a mark of distinction for professional services marketers and business developers, raising their standing with their employers, peers, and the public.

A CPSM is recognized as an individual who has met a rigorous standard of experience and expertise in marketing professional services and has demonstrated their knowledge of the practice and related disciplines through a thorough examination of marketing competency. This individual further adheres to the ethics and responsibilities of the profession as outlined in the CPSM Code of Ethics.

The 150-question, multiple-choice certification exam is held online. Candidates must achieve a 75% score or higher to pass the CPSM examination. The exam is based on a practice analysis commissioned by SMPS. Candidates will be tested on their knowledge of the following six domains of practice: marketing research, marketing plan, client and business development, SOQs/proposals, promotional activity, and information, resource, and organizational management.

Whether you are a marketer, business developer, or the employer of one, this certification will help you take your organization to the next level.

“Since marketing/business development is both an art and a science, certification will add to the credibility of those who practice it.” - Philip Bannan, CPSM, Gillan & Hartman, Inc.

To learn more, please visit the Certified Professional Services Marketer Program.